by Amy | Feb 22, 2012 | Blog
Impulse actions — a retweet on Twitter, a like on Facebook — can seem small, almost insignificant. But could these same people be among your nonprofit organization’s strongest supporters? I recently co-moderated a panel, From Slacktivist to Activist: Partners in...
by Amy | Nov 10, 2011 | Blog
Measuring your social media efforts: We all know we should be doing it. It’s just so much easier not to. Or is it? “If you don’t take time to measure, you’re operating blind,” said Adele McAlear, director of operations, measurement and analytics with Edelman Digital...
by Amy | Oct 26, 2011 | Blog
Sometimes there’s a gap between receiving money from donors and spending it – the space between, where something that says Thank You should be. I don’t know whether there are any statistics about it, but from conversations with fundraising colleagues and...
by Amy | May 25, 2011 | Blog, social media
One of the things I really value about Twitter are Twitter chats. I’ve found these chats to be educational, fun, and a great way to connect with others who have similar interests. But what are chats, and how do you join in? When you’re still trying to figure...
by Amy | Apr 14, 2011 | Blog
Whether they support your staff or literally keep your charity running, volunteers play an important role for nonprofit groups. It’s National Volunteer Week in Canada, a time to celebrate the millions of people who donate time and energy to help groups across...
