by Amy | Mar 31, 2011 | Blog, marketing
Building an email subscription list from scratch is new to me. I confess, Google serves up a stack of advice, but finding out what works – for you, the reader, and for me – is my new challenge. As an organization, you may have historical lists to pull from:...
by Amy | Mar 24, 2011 | Blog, public relations
Focus: It ain’t easy. It is easy to lose sight of your vision through the pile of stuff you do to help create the change you believe in. At the Nonprofit Technology Conference (NTC) in Washington, DC, last week, Holly Ross said something that I’m repeating largely out...
by Amy | Mar 16, 2011 | Blog
I think recent events prove our world is shrinking. Not a new concept, of course, but I’ve been struck by just how connected I feel to events in Egypt, Japan, Libya; we can all become part of their community, share their experience. Except for one very real...
by Amy | Mar 14, 2011 | Blog
Visual notes created in real time by Jonny Goldstein I caught bits of an interesting conversation on Twitter yesterday – online chatter around the South by Southwest Interactive (SXSWi) session Nonprofits and Free Agents in a Networked World. I skimmed through the...
by Amy | Mar 8, 2011 | Blog, public relations
Public relations for non-profits has one primary goal: to close the trust gap between your organization and the people who might support or connect with you. To start, consider the three pillars for any trust-based relationship: competence, reliability and sincerity....
