by Amy | Feb 22, 2012 | Blog
Impulse actions — a retweet on Twitter, a like on Facebook — can seem small, almost insignificant. But could these same people be among your nonprofit organization’s strongest supporters? I recently co-moderated a panel, From Slacktivist to Activist: Partners in...
by Amy | Feb 5, 2012 | Events
Did you attend the MyCharityConnects conference? Take a moment to say “Hi”: @AmySept on Twitter or email [email protected]. Also, check out my Storify coverage of my conference experience: Update from Day 1, update from Day 2. ♦♦♦ My session at...
by Amy | Nov 21, 2011 | Blog, marketing, social media
Your nonprofit organization has an event next month, you’re looking for ways to promote it, and suddenly creating a Facebook account seems the most brilliant way to bring out the masses. Stop! Take a deep breath. A quick reality check While Wendy’s may be able to pull...
by Amy | Nov 10, 2011 | Blog
Measuring your social media efforts: We all know we should be doing it. It’s just so much easier not to. Or is it? “If you don’t take time to measure, you’re operating blind,” said Adele McAlear, director of operations, measurement and analytics with Edelman Digital...
by Amy | Jul 7, 2011 | Blog, social media
This is a bit off-topic for some of my non-profit readers, but for the geeks in the crowd I’m sure by now it’s been hammered home: It’s Google+ week. (For general info on Google+, see recommended sources at end of post, or click image at left.) This...